Showing 4 posts tagged site design
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Maxwell House: Brew Some Good
Brewsomegood.ca is home base for feel-good content. Maxwell House wanted to raise the optimism levels in Canada, so we built a site that would provide a top-up for those feeling a little glass half empty. The long scroll design visually represents Maxwell House’s tagline – A Bottomless Can of Optimism. Uplifting videos, stories, photographs, and an optimism Top 10 make it a one-stop shop for users looking for a pick-me-up.
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Kraft Peanut Butter
Canada’s #1 peanut butter brand, Kraft Peanut Butter, is inviting Canadians to help Spread the Feeling and share their memorable peanut butter moments,
Hosted at SpreadtheFeeling.ca, the “PB&_Video” contest asked users to shoot and upload videos that capture how Kraft PB makes them feel and how it’s a part of their own special story.
A panel of judges will select 10 finalists before Canada votes for one $10,000 Grand Prize Winner.
The winner will have the option of keeping the entire prize for themselves, or to Spread the Feeling even farther – and share their winnings in any amount with someone else!
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Mitsubishi Motors Canada: Site Re-Design
Designed to satisfy the car buff’s craving for rich visuals and detailed specs, at the individual car level, it also fully integrates social media streams for a comprehensive user experience that helps inform and inspire. A meeting of heart and mind has never been truer.
Case Study Video:
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Nike Training: 2010 Winter Olympics
At the centre of the action in Vancouver was Steve Dangle - a young, smart, opinionated, walking, talking Wikipedia of hockey. During 17 days of Olympic hockey action, we produced daily videos documenting Canadian men’s and women’s ice hockey. Niketraining.ca became the goto destination for hockey coverage, told through Steve Dangle’s unique and often irreverent tone.
Given the unpredictable nature of the games, we had to think quick on our feet and produce content that was both relevant and entertaining - conceiving, shooting and editing all within a few short hours.
Check out Steve Dangle’s Olympic videos here
